New B2B Auction Platform

London, 06.02.2018



The Speciality Vinyl Polymers (SVP) business has launched an online tender process for its by-product Methyl Acetate Methanol, which went live in late 2017 and has proved very valuable in the first few months of usage.

Having found no suitable off-the-shelf software in the market, the SVP sales team turned to Synthomer's European SAP team in Marl, who co-developed an in-house system called 'B2B Auction Platform'. This tender platform, and the underlying business process, is managed by Nan Zhang.

Commenting on the resounding success of the project, Nan Zhang said "Only positive feedback has been received from customers so far so we're extremely pleased with the response and adoption. A special thanks must go to Steffen Wolf from the Marl IT team".

Nan's manager Marco Schumann, Global Sales Manager SVP added "We're proud of bringing a completely new channel and business model into SVP; it shows that we can really think differently. The market for MAM is buoyant for external reasons too but the tender has definitely added value. Great team effort."

About Synthomer:
Synthomer develops and markets polymers used in a wide range of industries to create and enhance everyday consumer products. It holds leading positions in their chosen markets and have a proven record to generate added value to its customers through in-depth application know-how and strong R&D support.